New Chapter, Same Commitment: Why I’ve Joined LJ Hooker Southern Gold Coast
After eighteen months with Harcourts Property Hub, I’m starting a new chapter in my real estate career, and I wanted my clients, friends and everyone who’s trusted me with one of the biggest decisions of their lives to hear it from me directly, not through the grapevine. I’ve joined LJ Hooker Southern Gold Coast, and I couldn’t be more excited about what it means for the people I work with.
Thank You Before Hello
Before I get into what’s ahead, I want to sit with what’s behind me for a moment. My time at Harcourts Property Hub gave me real experience, and a firsthand look at what a high-turnover and big business actually feels like from the inside. I’m walking away thankful for the experience and excited to put into practise the lessons I have learnt and if you’ve ever gone through a career change yourself, you’ll know those two feelings, the excitment to be moving on combined with that daunting emotion of starting again are genuine feelings that we all come across with any act of change. So I thankyou in advance for your support.
Why LJ Hooker Southern Gold Coast
Anyone who’s worked with me knows I don’t chase logos. I chase relationships, the chance to sit across the table from someone and help them through one of the biggest decisions they’ll ever make, whether that’s buying a first home, selling the house they raised their kids in, or simply working out what comes next. That part of the job has never changed for me, and it’s exactly what drew me toward this move.
LJ Hooker Southern Gold Coast runs four offices, in Burleigh Heads, Palm Beach, Currumbin and Coolangatta, which gives me a much wider footprint across Southern Queensland and into Northern NSW. And somehow, despite that scale, it still feels closer to home and a little more intimate than where I’ve been.
Here’s what really sealed it for me, though. LJ Hooker is one of Australia’s most recognised and respected real estate brands, but the Southern Gold Coast team hasn’t let that size dilute the culture one bit. It’s still a close-knit group of agents who genuinely care, who understand that this was never really just about ticking off property goals. For most of my clients, it’s a life change. Sometimes it’s the biggest one they’ll go through.
And yes, I’m well aware of the irony of me, of all people, joining a brand built on decades of trusted history. A little like this one, some might say.
What This Actually Means for You
Strip away the announcement and here’s what’s actually different for you as a client:
- More offices, same agent. Whether you’re closer to Burleigh Heads, Palm Beach, Currumbin or Coolangatta, there’s now a local office nearby, and you’re still dealing with me directly.I am always here to help
- A wider reach when it counts. My ability to service both the Southern Queensland and Northern NSW property markets has expanded, which matters if you’re trying to reach the right buyers or find the right property outside your immediate suburb.
- The same person you’ve always dealt with. The logo above my name has merged. The honesty, energy and hands-on care I’ve built my business on over the years hasn’t, and it isn’t going to. My phone’s still on. The coffee’s still hot. I’m still the person you call when you just need to talk through your options.
What’s Currently on the Market
A few properties worth a look if you’re actively searching right now:
- 3/6 Maranta Street — get in touch for the full details and to arrange a walk-through.
- 5 Frog Rock Crescent, Reedy Creek — a solid option worth a conversation if Reedy Creek is on your radar.
- Highland Park community housing opportunity — this one’s a genuinely rare find. Four existing residences across approximately 6,500m² of DV Housing-zoned land (via Gold Coast City Council), with plans available to expand the site by a further four dwellings. It’s centrally located close to all infrastructure, with formal leases already in place. Message me directly for the finer details.
Let’s Keep Talking
Real estate has always been people first and property second, to my mind. That philosophy is coming with me to LJ Hooker Southern Gold Coast, and it isn’t changing no matter which office I happen to be sitting in on any given day. Remember my mobile office is always moving so I can always come to you
If you’re thinking about selling, wondering what your property might be worth in the current market, or you just want to talk through your options before making any big decisions, I’d love to help.
📞 0418 611 421 ✉️ shelley@shelleyauffret.com
You can also find me on Facebook and Instagram, or head to my website for the latest listings and market updates.
Thank you for the trust, support and friendship that’s carried my business this far. 25 plus years in and I still just love residential realestate. I can’t wait to help you, and plenty of others, make their next move.
Warm regards, Shelley Auffret LJ Hooker Southern Gold Coast